The Daily flop. The only newspaper iPad Murdoch closes Dec. 15

News Corp., the media giant Rupert Murdoch, announced today that as of December 15 will cease to publish 'The Daily', the daily life for use and consumption for the iPad, because it has never been economically sustainable. As announced by the company, the managing editor Jesse Angelo and the editorial board will be part of the staff of the New York Post.




Flop despite the formula pay low cost

Murdoch has always been a supporter of online information for a fee. The Daily However, even if sold at a competitive price, 99 cents a week or $ 39.99 a year, never took off. From the beginning, The Daily has been tested experimentally in a digital world and a major means of innovation, the statement said, but unfortunately we have not reached quickly a user base large enough to justify the business model, which has become unsustainable in the long term.




Another revolution in home Murdoch

After the surprise resignation of Tom Mockridge, the head of News International, Murdoch, in view of the division of the group into two entities - the most profitable film and television and made ​​that prestigious but less rich in the press - has decided to entrust the latter the current editor of the Wall Street Journal, Robert Thomson. Task when it seems that the same ambisse Mockeridge but lost the match. News Corp has officially announced this morning the appointment of the editor of the Wall Street Journal, which verrrà replaced by Gerard Baker, his number two.